Your product’s packaging plays a crucial role. It catches your customers’ attention and entices them to buy your products. If you are a cosmetic company looking for an affordable and environmentally friendly packaging option, then custom tubes may be the perfect choice for your business.
What is successful paper tube packaging?
Successful custom cardboard tubes help to promote your brand and sell more products. Cylinder packaging is a great way to package products because they are environmentally friendly, durable and stylish. It also helps keep products fresh and protected. This can be custom-branded so that it’s suitable for a crowded marketplace.
Secondly, rigid cardboard is also easy to store and transport and can be shipped directly to customers.
Finally, cylinder tubes can be imprinted with graphics and logos, helping to create a strong brand image for the product.
Cost-effective solution for Successful Custom Paper Tubes
Focus on the product
Most importantly, focus on the product itself. Provide your manufacturer with as much detailed information about the product as possible. These details may include the correct product size, tube thickness, paper type, tube thickness and other product-specific requirements.
For example, consumer electronics packaging requires special coatings to make it water-resistant. In addition, for electronics packaging, coated unbleached kraft paper ( CUK ) may perform better than coated recycled paper.
In short, ensuring packaging protection should always be a priority.
Pay attention to the brand positioning
When preparing to repackage, remember to consider the brand positioning that you’ve already established. For example, if the brand wants to convey an organic product image, then natural brown kraft paper is the right choice.
In addition, create an artwork design that matches the brand image. For fashion brands, boring graphic designs do not help but can hinder marketing efforts.
Keep the target audience in mind
Be customer-oriented in all aspects.
It is crucial to distinguish between genders, such as through ambigious pronouns. If cardboard tubes are to package fashion eyelashes, a few cardboard tubes with a die-cut window would be a perfect choice. Display windows are more likely to excite female customers and attract them to buy.
Other than that, try to be age-specific, especially for cannabis packagings, such as vape packaging ,mailing tubes and CBD oil drip bottle packaging. The primary consideration for cannabis packaging is childproofing. Childproof cardboard tube packaging should be a must.
Safe and non-toxic, while environmentally friendly
Cardboard tube packaging is an eco-conscious and biodegradable packaging solution. However, a point of concern may be safe when applied to food packaging. Let me conclude that paper tube food packaging should never use recycled post-consumer cardboard and paperboard materials.
Create seasonal product packaging
Last but not least, create a seasonal cardboard tube packaging. This may apply to days such as back-to-school, or holidays such as Halloween, Easter, or Christmas.
Festive packaging may help attract new customers who like seasonal packaging as holiday decorations. Imagine that your products with seasonal packaging will have a better chance of being snatched up by competitors while your brand awareness increases as customers shop in the aisles.
However, seasonal packaging does not necessarily mean increased profits. Instead, because seasonal packaging has a very short shelf life, the ROI (return on investment) may be much lower than expected. Nevertheless, it may still be worth the money and effort, as expanding your brand presence is also one of the hallmarks of successful cylindrical cardboard packaging.
Build brand reputation
Sophisticated yet eco-friendly paper packaging helps reduce carbon footprint and contributes well to building brand reputation.
What do I need to do before customizing cardboard tube packaging?
Determine the diameter of the tube by measuring the product and determining the approximate length. Depending on the size of your product, you may need to consider using multiple tubes per order or invest in a variety of tube sizes. Then, you should choose one supplier who can give you the appropriate size and amount of the tube, preferably at wholesale prices.
What industries can paper tube packaging be used in?
1. Organic product packaging: Almost every industry tries to include more organic elements in their products, so marketing in plastic packaging seems to be unbeatable for that brand. Since paper tubes are mainly recycled paper, they are closely related to the company’s objectives. You can customize them to match the product requirements and design them to describe your brand.
2. Hygiene product packaging: Most hygiene brands use paper tubes as a packaging option. Since most hygiene products (such as menstrual cups) are designed for reuse, it is more helpful for your brand to put them in cardboard boxes because you can also reuse the tubes many times.
3. Food box: Many food industries are turning to paper tube packaging because they help represent their natural and organic food manufacturing process. Paper tubes are completely safe for preserving, storing and transporting edible items. They can also be customized to get special layers to keep food fresh for a long time.
4. Printed box for beauty products: Cosmetics and beauty products are usually available in elegant packaging. As there are different product varieties to choose from, each paper tube is available in different colors and designs in order to provide visual cues to the customers.
5. Tea box: Many tea brands are turning to paper tube packaging. It is reusable and allows for long-term storage of the product. For example, you can use a calming color for chamomile tea to represent its soothing nature.
6. Cannabis product packaging: Cannabis products are something that everyone wants to explore. If you want to attract customers to your new line of products, you may also want to deliver them in unique packaging.
7. Children’s product packaging: If you make items for children, you can design them in a whimsical way and make games with two cylinders.
8. Gift wrapping: Gifts are most annoying when they are irregular in shape. Sufficient cushion and padding inside the tubes of paper cushions and absorb shocks, allowing items to be safely transported.
9. Clothing packaging: Rolling clothes to avoid creases is the fastest way to wrap them. However, thicker fabrics can be easily unfolded. For the same reason, clothing brands are switching to paper tubes.
10. Cigarette box packaging: Some items don’t seem to fit anywhere, such as cigarettes. However, they can fit effortlessly into paper tubes.
11. Candle packaging: Perfect windowed packaging can be better stored.
12. Toy packaging: attractive packaging can attract more children’s eyes and brand recognition.
Several characteristics of eco-friendly paper tubes
They have the ability to decompose easily:
High-quality paper tubes made from natural materials such as recycled paper, cardboard, and wood fibers can break down over time. Organic raw materials also make them environmentally friendly and recyclable. They are also light enough to be easily carried from one place to another and can be safely transported to packaged items without causing any damage. The durability of high-quality paper tubes makes them great for further use, whether as packaging or as industrial product material.
They are manufactured for specific purposes:
paper tubes are not only used for transporting fragile decorative items. Many industries produce and sell paper tubes according to strict regulations, especially in the medical, food, photographic and scientific fields. The technical specifications of paper tubes are based on the wishes of the customer. This is because the special equipment listed above is very expensive and cannot be repaired once damaged. Paper tubes used in the medical and food industries need to safely package edible items.
They are resistant to compression:
Paper tubes are made up of multiple layers, making them thicker to avoid any bending. If you want to strengthen the top and bottom layers, the thickness and keeping of the paper tube are more challenging. Paper tubes can absorb shock and retain their shape, preventing damage to the packaged item. The customer’s request is taken into account in the fabrication of the tube as the innermost layer.
They have high technical specifications:
The biggest advantage of a paper tube is its customization options. You can ask the manufacturer to design the paper tubes precisely to your standard dimensions for a perfect fit to the item. You can also use your company name, logo and color code to make branding memorable.
They have multiple uses:
high-quality tubes don’t go to waste the first time you use them. You can reuse them many times to ship your products because they are recyclable and reusable, so they can be easily upcycled. Your customers can also use them for a variety of purposes, such as storage and organization. if you sell your products directly to them.
Conclusion.
Fully customized paper tubes don’t just please your customers – they protect the environment by being 100% recyclable, leaving no excess waste behind! Are you an emerging business that needs wholesale quantities of kraft tubes or other packaging products? Our team has you covered! Work with an account manager at Iwynner Packaging to help you create the thin paper, tape, mailers, and more packaging your brand dreams of made in bulk from better materials.
